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    O’Rai Presents 3rd ASMA Annual Convention and Awards 2019 Mumbai: Discussing Future Tech, Internationalization & Thought Leadership in Higher Education

    ASMA ContentLab Nov 7, 2019
    < 1 min read
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ASMA helps universities and institutions around the world harness the power of digital media and technologies for growth and global reach.

News

JEE-Main picks up; sees more than 82% candidates appearing on 3rd day

ASMA Sep 4, 2020
< 1 min read
The Joint Entrance Examination – Main (JEE-Main) which was deferred twice due to the COVID-19 pandemic has begun on 1st September and has seen a pick up of more than 80 per cent of candidates appearing on the third day of the test which was…
Read More...
News

UPSC announces CDS II result 2019 – Suresh Chandra declared as exam topper

ASMA Sep 3, 2020
< 1 min read
The Union Public Service Commission (UPSC) has released the results of the Combined Defence Services II 2019, declaring Suresh Chandra as the exam topper, followed by Pravesh Kumar and Jatin Garg, securing the 2nd and 3rd rank respectively.
Read More...
Digital Transformation

How to Create Effective Marketing Reports: Some Useful Strategies for Academic Institutions

ASMA Feb 6, 2020
4 min read
Admissions at most of the institutes will get over in next 2-3 months especially B-Schools. Thereafter, admission teams will mull over the results achieved. They will evaluate their marketing campaigns vis-a-vis targets set. During this…
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Uncategorized

Track Your Campaign Performance Through Key Social Media Metrics

ASMA May 26, 2017
3 min read
Academic institutions generally have conservative marketing budgets. Therefore, advertising ROI has to be more accountable. Through social media metrics it is now possible to monitor, measure and boost your advertising bottom lines. Social…
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Uncategorized

Artificial Intelligence: Redefining Digital Marketing Landscape for Companies

ASMA May 25, 2017
3 min read
When the mobile gaming phenomenon, Pokémon Go was launched in 2016, it instantly occupied the social and digital media landscape. Downloads of the app started with record breaking pace. There was even news on how much calories can be burnt…
Read More...
Uncategorized

Academic Branding Using Social Media: Choose Your Content Wisely

ASMA May 22, 2017
3 min read
People mostly recognize you for what you say and what you do. Your actions reflect your thoughts and shape your whole personality. The same happens with brands as well, irrespective of the industry they are in. In the age of social…
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Uncategorized

5 Easy Steps for Driving More Leads and Increasing Admission Applications through Email Marketing

ASMA May 22, 2017
3 min read
Email marketing still remains to be one of the important tools of integrated marketing communication in modern times. It strongly supplements all other forms of inbound marketing and ensures need base marketing messages to reach a sizeable…
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Uncategorized

Blogging: A Powerful Social Media Tool for Knowledge Creation & Dissemination in Academia

ASMA May 3, 2017
3 min read
21st century is the age of collaborative technologies. Internet of things (IoT) has advanced from static information distribution to massive interaction among users. And social media within this sphere has emerged as a dominant tool for…
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Uncategorized

Live Streaming Going Viral: Biggest Content Marketing Trend to Adopt in 2017 by Academia

ASMA May 3, 2017
3 min read
Social media is one of the most dynamic industry domains where cutting edge innovation in technology changes things overnight. The same happened when Facebook Live was introduced in April, 2016 where Facebook empowered its users to live…
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Uncategorized

What Is Your University’s Instagram Strategy To Gain Followers?

ASMA May 2, 2017
4 min read
Instagram has grown by leaps and bounds since its launch in 2010 and its subsequent acquisition by Facebook in 2012. As per the information available on Wikipedia, just after its launch in 2010, Instagram instantly became popular. Wikipedia…
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